How to Select the Right Banner Material

How to Select the Right Banner Material

Vinyl banners are ideal banner material for indoor use. They perform well in normal outdoor weather conditions as well. If your banners will be placed outdoors for long periods of time, vinyl is the best material to buy. This material is the most durable and commonly used for outdoor display purposes. Vinyl and mesh banners can withstand harsh, windy, and rainy weather conditions.

The composition of mesh allows wind to pass through the banners without tearing. Additionally, it will not weaken with rain. However, mesh banners do not work well in extreme cold conditions. The material can become brittle. Indoor banners printed for trade shows or conferences shouldn’t be printed on mesh material because it’s easy to see through from short distances. Instead, mesh banners can be used for athletic fields, festivals, and grand openings.

White matte vinyl, biodegradable vinyl, and canvas banners can withstand cold conditions. Among adverse weather conditions, some of these materials may not perform as well. For example, biodegradable vinyl banners shouldn’t be used outdoors for a long duration. Although the process takes three to five years, they will eventually break.

Types of Banner Materials:

Transparent, glossy, and matte: Ideal for windows. These banner material have a strong adhesive to stay on your selected surface. Full color printing can be used. Transparent vinyl is not recommended for light colors.

Micro-perforated: Apply to the outside of any window to advertise your product. Applicable on retail storefronts, office buildings, and all vehicle types. Maintain complete visibility from the inside out.

Magnetic: Ideal for metallic receptive surfaces. Can be removed or replaced quickly and easily. No professional installation is required. Oftentimes printed for refrigerator magnets and changeable outdoor signage.

Pros and Cons of Vinyl Banners 


  • This banner material is durable and customizable.
  • They can be used outdoors, even in the rain.
  • Last up to 1 year outdoors without beginning to fade.
  • You can choose UV protection so that they last 3 to 5 years. This option isn’t available for fabric banners.
  • Graphics can be printed in bright and vibrant colors.


  • Can only be rolled for storage and not folded.
  • Creases cannot be ironed out.
  • They are often large, heavy, and difficult to store.
  • Extremely large banners can be difficult to transport due to their heaviness.

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Storage and Use

Extend the service life of a vinyl banner material by properly maintaining and storing it. Lightweight banner material should be handled with care. When you install a banner, you should not over-stretch it. Stretching vinyl banners will accelerate the fading process. To lessen the strain, fasten a banner using elastic cords.

Avoid surface contamination that could spoil the print. Gently clean a vinyl banner with a very soft cloth. Instead of using a wet cloth, use a slightly damp cloth. Don’t use any kind of cleaning fluid. Simply use water to wipe off any dirt.

In case a banner is extremely dirty and you cannot clean it with only water, use mild cleaning solutions. Avoid using cleaning fluids that contain ammonia or abrasive particles.

Store vinyl banners in a sealable container when not in use. Make sure to place them in a cool and dry area.

Custom Banners For Every Project

Choose the right banner for every occasion. Knowing which banner to use can help you maximize the quality of your display. Keep design in mind when choosing an indoor or outdoor banner. Regardless of your choice, all banner types are customizable.

If you need assistance in selecting a banner material, give us a call at 773-877-3311.
We have experienced designers and project coordinators on staff ready to help you accomplish your project on time and on budget.

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